Do you need health coverage, but don’t know where to start? Visit bcbstx.com to view and compare all our Family and Individual health plans, including the plans we offer on the Health Insurance Marketplace.

In most cases, you can only sign up for a health insurance plan during the open enrollment period from Nov. 1 through Jan. 15. Sign up by December 18 for coverage starting on January 1. Any other time, you can sign up if you have a change that qualifies you for a new plan during a special enrollment period. During this time, you can apply for a BCBSTX Individual health plan for yourself or your family. 

Outside open enrollment, you can’t sign up unless you have a “life event.” If you change jobs, get married or have a baby, you can get health insurance during a special enrollment period. Act quickly, though. You only have 60 days after your life event to enroll. During this time, you can apply for a BCBSTX Individual health plan for yourself or your family. 

When you’re ready to enroll, you’ll have three options:

1. Blue Cross and Blue Shield of Texas: Shop Online or Call
   You can sign up for health insurance online using our shopping site. You can also call us at 888-731-0383. You’ll be able to compare all BCBSTX plans, including the plans we offer on the Health Insurance Marketplace.
2. A Licensed Insurance Agent
   An agent can help you find the plan that's best for you. Agents are paid by insurers based on the plans they sell, so there is no charge to you for their help.
3. The Health Insurance Marketplace
   If you think you may qualify for aid to help cover the costs of your health insurance, shop on the federal government website — the Health Insurance Marketplace. The marketplace allows you to shop, compare and buy plans offered by participating health insurance companies that offer plans in your area. You can apply for a subsidy to help pay your premiums. You can also see if you qualify for Medicare, Medicaid or CHIP through the Marketplace. 

Before you sign up for health insurance, search our site for articles about these topics and others about preparing to buy a plan.

• Get tips on comparing all your health insurance choices by price, benefits and other features that may be important to you.
• Learn why it’s important to make sure your doctors are in-network for the plans you are exploring. You can search for providers under Find Care. Find out what information you’ll need before you can start the process.
• Check the key dates, so you don’t miss any deadlines.

If you have questions, we can help. Call 888-731-0383 or scroll through our enrollment guide.

Come back after you’ve enrolled and let us know how about your experience. We always like to hear how we’re doing and ways we can improve.

Original publish date: December 10, 2014; Revised 2019 - 2023