Well onTarget^® and Blue Points^SM are not available to all members. Check Blue Access for Members or ask your benefits administrator to see if you have these benefits.

Well onTarget is designed to give you the support you need to make healthy choices. You have access to a convenient, secure website with personalized tools and resources. So you can create your personal health and fitness journey — no matter where you may be on your path to wellness.

Member Wellness Portal

The heart of Well onTarget is the member portal. It links you to a suite of innovative programs and resources you can use to make your health a top priority.

Your customized dashboard shows a list of personalized activities based on the information you provided in the Health Assessment. Now you have a step-by-step plan to guide you on the way to living your best life.

Program information, podcasts, articles and videos are available on the health topics most relevant to you.

Personal challenges can help you with your goals. There are over 30 challenges, so you can choose the best one to fit your wellness journey. Challenges vary from seven to 60 days. Topics include stress, sleep, physical activity and more.

Self-management programs are an online suite of structured programs can help you put your health first. Topics include stress management, tobacco cessation, sleep health, metabolic syndrome, weight management, diabetes management and more.

If the Blue Points^SM Rewards Program* is available to you, it allows you to earn points for completing activities like taking the Health Assessment or adding a tracker.

Fitness and nutrition device integration, including Fitbit, MapMyFitness, Garmin and others,** helps make your tracking more seamless. And the Nutrition App can be integrated with MyFitnessPal and Fitbit. You just connect to your profile, and your nutritional information is available within the Well onTarget portal and app.***

And check out these enhanced Well onTarget features:

• See Your Important Messages: The Next Step banner helps keep you focused.
• At-A-Glance Center: Your Health Journey overview provides step-by-step guidance.
• Journey Navigation: See your journey, completed activities and more.
• In Progress section: Get one-click access to your challenges and active programs. 

Get Your Wellness to Go with AlwaysOn^® 

Our complimentary AlwaysOn app gives you the flexibility to complete Well onTarget activities on your phone. You can:

• Register for and take any of the self-management courses 
• Connect a device
• Use health trackers
• Earn and redeem your Blue Points 

To download the app, you can head to the Apple App Store   or Google Play.   Search for AlwaysOn Wellness. When you first open the app, click New User Registration and verify your eligibility using information from your member ID card.

Sign Up for Well onTarget

Log in to Blue Access for Members^SM (BAM^SM) and go to the Wellness tab to find the Well onTarget Member Wellness Portal and other health and wellness benefits.

Try out the Well onTarget resources and see how you can start living your best life today. If you have questions about Well onTarget, call 888-762-BLUE (2583) Monday through Friday, from 7 a.m. to 7 p.m. CT.

Sources: Dietary Guidelines for Americans 2015-2020,   U.S. Department of Agriculture, 2015; Healthy People 2010,   U.S. Department of Health and Human Services, 2015

*Blue Points Program Rules are subject to change without prior notice. See the Program Rules on the Well onTarget Member Wellness Portal for more information.

**New devices will be added as the fitness tracking landscape changes. Members can also request a new device partnership anytime in the portal. The Well onTarget program is not endorsed by, affiliated with or sponsored by Fitbit, Garmin or MapMyFitness. Third-party brands are the property of their respective owners. Blue Cross and Blue Shield of Texas (BCBSTX) makes no endorsement, representations or warranties regarding any products or services provided by third-party vendors.

***The AlwaysOn app is owned by Onlife^® Health, an independent company. Onlife Health is solely responsible for the products or services they provide.

Originally published 12/30/2019; Revised 2022