Save Money on Health and Fitness Products with Blue365

If you’re looking for some great discounts on health-related products and services, check out the Blue365^® program. It’s just one more advantage of being a Blue Cross and Blue Shield of Texas member.

You and your family can save with top retailers on products and services that may not be covered by insurance. There are no claims to file and no referrals or prior authorizations needed.

Find Deals You Like

BCBSTX members can find deals in six main categories:

• Apparel and Footwear
• Fitness
• Hearing and Vision
• Home and Family
• Nutrition
• Personal Care

Some examples of discounted products and services you may find include:

• Outdoor clothing and athletic shoes
• Gyms, classes and trackers
• Glasses and contacts
• Dental services, vitamins and supplements, and wearables
• Snack bars, weight loss programs and meal delivery services
• Mindfulness classes and fitness products

Start Saving

To start saving, log in to the Blue365 site.   If you don’t already have an account, it’s easy to create one.  Be sure to have your BCBSTX member ID card handy when setting up your account.

When you log in, you’ll see all the deals available to you. When you find a discount you like, click on details. You may get a coupon code that you can apply directly to your purchase on the vendor’s site. Or you may be sent to the vendor’s site, and the discount will have already been applied for you.

Deals change often, so if you see one you like, don’t wait to take advantage of it.

Blue365 is a discount program only for Blue Cross and Blue Shield of Texas members. This is NOT insurance. Discounts are only given through vendors that take part in this program. BCBSTX does not guarantee or make any claims or recommendations about the program’s services or products. BCBSTX reserves the right to stop or change this program at any time without notice. The relationship between the Blue365 vendors and BCBSTX is that of independent contractors. BCBSTX makes no endorsement, representations or warranties regarding any products or services they offer. Hearing services are provided by Start Hearing, Beltone^TM, HearUSA and TruHearing^®. Vision services are provided by ContactsDirect^®, Croakies, Davis Vision^SM, Glasses.com, Jonathan Paul Fitovers, QualSight Lasik^®; and LasikPlus^®. The relationship between these vendors and Blue Cross and Blue Shield of Texas is that of independent contractors. BCBSTX makes no endorsement, representations or warranties regarding any products or services offered by the above-mentioned vendors.

Originally published 4/14/2020; Revised 2022, 2024